The Vision: Beyond the "Flat" Headshot

When you work in Public Relations, you know better than anyone that your image isn’t just a "picture”, it’s your reputation. Ashlyn Keenan, the force behind AK Public Relations, came to me with a clear mission: her current visuals didn't match the sophisticated, modern agency she’s building.

She was looking for more than just a standard headshot. She needed "Main Character Energy." We’re talking high-class, aesthetic, powerful, and chic visuals that would appeal to small and midsize businesses looking for a pro who "knows her shit."

Photo Credit: Zdarko Photography

The Location: Navigating the Sheraton Skybridge

We initially planned to shoot at Radius Cowork, but a last-minute relocation landed us at the Sheraton Bayfront Hotel. Honestly? It was a blessing in disguise.

The Sheraton Skybridge provided that sleek, architectural, urban backdrop that perfectly complemented Ashlyn’s "High-Class" vibe. We did have a bit of a comical moment trying to figure out the access to the bridge (pro tip: always check the doors!), but once we were in, it was game on.

Photo Credit: Zdarko Photography

The Vibe: Professional Meets High-Fashion Editorial

Ashlyn is a pro, but she’s also a veteran in front of the lens. She’s been modeling since she was 14, so she knows her angles. We decided to push the boundaries of "business photography" and lean into a High-End Fashion Editorial look.

The Power Suit: Sharp, credible, and ready to lead a boardroom.
The Lobby "BTS": We captured some incredible, authentic moments in the Sheraton lobby with Ashlyn on her phone, the universal symbol of a PR pro who is always "on."
The Edge: Between the red-bottom heels and the moody lighting of the bridge, these shots don't just say "I'm a business owner", they say "I'm the expert you've been looking for."

Why Branding Photography Matters for PR

Ashlyn's goal is a 5-year plan to grow AKPR into a multi-location agency. To get there, you need a visual identity that scales with you. We traded "flat" studio shots for images with depth, texture, and movement.

These are the types of images that stop the scroll on LinkedIn and make a website feel like a luxury experience. As Ashlyn put it, in a saturated industry, you have to find ways to truly stand out.

Photo Credit: Zdarko Photography

Featured Client: AK Public Relations

Ashlyn solves the "overstimulating misinformation" of the advertising world for her clients, providing a true ROI on marketing needs like:

Social Media Management & Branding
Website Design & Event Planning
Copywriting & Press Releases

Check out her work here: www.akpublicrelations.com Follow the journey: @akpublicrelations | @ashkeenann

Are you ready to stop being "flat" and start being "Iconic"? Confidence is addictive. Let's tell your story.

Ash had this to say about Her experience:

“I was absolutely blown away by Chris’s talent. His photos are truly jaw-dropping, and he has an incredible ability to make you feel completely comfortable in front of the camera. The images he captured are truly unreal. Beautiful, authentic, and elevated. He genuinely made me feel confident and beautiful throughout the entire experience.

I highly recommend Chris for any branding photography needs and beyond. In such a saturated industry, he truly stands out. He brought my vision to life effortlessly, and I was extremely impressed with how professional, organized, and seamless his entire process was. I’m very much looking forward to working with him again in the near future.”